Graphic Design Retainer

Ongoing design support, without the overhead of an in-house designer.

Get in touch

Not every business needs a full-time designer, but many benefit from having one they can rely on.

I work with organisations on an ongoing basis, providing flexible design support as and when it's needed. From marketing campaigns and printed literature to presentations, social media and digital assets, you'll have an experienced designer who already understands your brand and can respond quickly.

It's a simple, collaborative way to keep your communications consistent without the overhead of employing an in-house design team.

Many clients have worked with me for years, relying on regular creative support as their businesses continue to grow.

Good design shouldn't have to start with a new brief every time.

As your business grows, there are always things that need designing.

A campaign. A presentation. A new product. An email. A brochure. Social content. Packaging. A landing page. Something you didn't anticipate three weeks ago.

Hiring a full-time designer isn't always practical, but finding a new freelancer every time isn't ideal either.

A retainer gives you a designer who already knows your business and can simply get on with it.

A flexible monthly design partnership

Rather than commissioning individual projects, you have ongoing access to me for the design work your business needs.

Projects
Tom the Fish
Tom the Fish

Tom The Fish is an independent frozen food brand specialising in high-quality fish, seafood and ready-to-cook dishes, delivered direct to customers’ freezers. The brief was to create a brand and e-commerce experience as polished and trustworthy as a premium supermarket, while retaining the warmth of a small, hands-on business.

I developed a confident visual identity and Shopify site focused on clarity, appetite appeal and ease of use. Ongoing work spans packaging, social content, email and seasonal campaigns, helping the brand grow while remaining distinctly Tom The Fish.

Read more →
Wild Nutrition
Wild Nutrition

Wild Nutrition is an award-winning Food-Grown® supplements brand founded by nutritional therapist Henrietta Norton. They came to the studio at the very beginning of their journey, looking for a brand identity that would feel credible in the wellbeing space without slipping into clichés.

Working closely with the founders, I developed a visual identity system centred on calm, understated typography, a refined colour palette and tactile packaging that reflects the quality of the ingredients. The packaging and print materials were designed to feel like objects you want to hold on to – amber glass, clear hierarchy and generous whitespace – while still working hard on busy shelves and online listings.

Over time the work has expanded to include advertising, point of sale, printed literature and digital assets, keeping the brand coherent as the business has grown into new ranges and markets.

Read more →
Modify
Modify

Modify provides coaching, programmes and resources to support personal development and behaviour change. The founder needed a brand that could carry quite complex subject matter in a way that felt structured, optimistic and grounded.

I developed a calm, typographic identity anchored by a distinctive wordmark and a system of coloured tabs and frames that echo the idea of editing and re-framing. This language carries through into a substantial 244-page workbook, notebooks, worksheets and a content-rich website.

The design emphasises clarity and usability: generous margins, clear hierarchy and simple diagrams make the material approachable, while cohesive visuals across print and digital give the brand a strong, professional presence.

Read more →

Let’s work together.

I’d love to hear about your project.

Whether you need a new brand, a website or ongoing design support, feel free to get in touch.