Bringing some occasion to event production.
Strobe Events provided equipment hire, installation and live sound and lighting for events and special occasions. I developed the visual identity around the idea of bringing some of that energy and celebration into the brand itself, creating something more distinctive than the usual language of event production.
The logo combines an S with the faceted form of a mirror ball, creating a simple graphic device that connects the name directly to the world of events. The identity was then developed across print, digital and event materials, giving the business a visual presence that felt as lively and considered as the occasions it helped create.
